Experience

Visual Lead

Company: Alo Yoga

July 2024 - Present

Directed in-store merchandising execution based on high-performing product & inventory analysis, sales performance objectives, customer engagement, seasonal & core product assortments while maintaining brand aligned visual standards and global consistency.

Highlight: Received the Gold Medal for Alo’s Company Wide Visual Merchandising Olympics

Senior Digital Stylist

Company: Stylitics, Inc.

June 2021 - July 2024

Drove merchandising strategies and curated product assortments for various global retail clients to enhance customer user experiences and optimize conversion. Collaborated with cross-functional teams, internally and externally, to support the implementation of visually compelling online experiences while maintaining brand standards, ensuring timely product launches, and effective category execution.

Highlight: Promoted to Senior Digital Stylist (2023), responsible for training & overseeing a team of stylists within each of my retail clients while managing all visual and merchandising strategies.

Luxury Showroom Intern

Company: OST Apparel

May 2019 - August 2019

Maintained luxury showroom, organized product samples, created all digital assets using Adobe Photoshop for marketing campaigns, updated e-commerce inventory, attended trade shows, supported vendor & wholesale communications and calendars, conducted competitor analysis, created mood boards and gathered fabric swatches for seasonal campaigns, and analyzed sales using Excel and reported findings to management.

Highlight: attending Premiere Vision, Coterie, and SpinExpo in Manhattan.